CLIENT
Add3

MEDIUM
Website

SITUATION
The client was in the middle of a site redesign, and since they'd grown their core service from just AdWords buying and SEO, they needed to talk about their services in a more robust way.

PROCESS
I sat down with members of each service's team and interviewed them on what exactly they did. Drawing from their vast experience, I plucked out the details most vital to understanding the service that also were most relevant to the audience of marketing managers and directors at other businesses.